For Hospitality and Tourism Organizations

Organizations That Send Participants

Cohort 1 is for organizations with the capacity and ESG mandate to implement DEI at a systemic level. Priority: hotels, resorts, and serviced apartments of 100+ rooms; MICE venues; DMCs; and tour operators at international standard. Capped at 30 participants. Certifies organizations, not individuals.

For the Decision-Maker

You leave with a board-ready DEI Action Plan, an organizational gap analysis aligned with GRI 405–406, and a clear pathway to Proud Mark certification — Certified, Excellence, or Platinum tier based on audit result.

For the Program Attendee

You leave with inclusive policies and SOPs ready to implement, a staff training framework, and audit-ready documentation across all six Proud Mark dimensions.

Beyond the Badge

Certification Doesn't End at the Audit

All Cohort 1 graduates automatically become founding members of the Proud Mark Alumni Network — a structured professional community designed to sustain DEI practice beyond the program.

Proud Mark Alumni Network

Private group (LINE / WhatsApp) · Always on

Peer learning, resource sharing, incident support.

Quarterly Peer Learning Sessions

Online or in-person · 4× per year

Implementation progress, case studies, new tools.

Annual Proud Mark Summit

In-person Bangkok · 1× per year

Industry networking, new cohort introduction, policy updates.

Certified Property Directory

proudmark.org/directory · Continuously updated

Listed on misterb&b · Booking.com LGBTQIAN+ filter · corporate DEI travel programs. Active demand generator: certified properties are positioned as the verified choice for Interpride Phuket 2026 delegates and WorldPride 2030 international visitors.

ESG Reporting Support

Advisory sessions with TransTalents · On request

Help certified properties incorporate Proud Mark data into GRI reports.

Beyond TTS

TTS certifies your building. Proud Mark certifies your people.

TTS defines what your property must have — structure, safety, facilities. Proud Mark verifies what TTS does not measure: the people, culture, and service capability that determine whether every guest is treated equally.

TTS CategoryProud Mark DimensionWhat Proud Mark Adds
Staff and PersonnelHR System + PeopleInclusive recruitment, transgender-affirming HR policies, pay equity documentation
Guest ServicesGuest Operations + Customer ExperienceLGBTQIAN+ guest protocols, inclusive SOPs, frontline staff capability
Physical FacilitiesPhysical SpaceGender-neutral facilities, inclusive signage
Management SystemsGovernanceDEI accountability structure, anti-discrimination policy, GRI 405–406 disclosure
Not covered in TTSInternal CommunicationInclusive language standards, internal DEI messaging, employee voice mechanisms
Not covered in TTSESG DisclosureGRI-aligned reporting — required by corporate buyers and institutional investors

TTS establishes the right to operate. Proud Mark establishes the competitive advantage.